Founder & CEO
Kira is the founder of The Passion Centre, Inc. and the creator of the Passion-Based™ Method. After 18 years working for some of the largest global brands in Executive Sales and Sales Management roles she decided to do a complete pivot to follow her Passion for Passion. Kira has blended her business background with principles in psychology, design and human behaviour to build out the world’s first and ONLY Passion-Based™ Method. A methodology that includes several programs, courses and tools designed to put humans back at the centre of building tomorrow’s leaders and businesses from the inside, out. She believes that our Passions are the world’s most underutilized economic and social resource and aims to change the narrative from economy over everything, to a more balanced system that incorporates pro human, pro social and pro planet welfare.